6 Virtual Press Release Faux Pas
March 11th, 2010 admin
Sending press releases via email can save you lots of time and money. With just the click of a mouse, your press release can be on its way to dozens of editors. But before you hit SEND, make sure you aren’t committing one of these press release mistakes, sure to get your release sent straight to the recycle bin. View article …
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The top 5 tips weekly post is always full of hints and tips for small, home & micro business owners. 1. Make sure that you send regular, concise messages to your customers. 2. Invest in good software and hardware that you can rely on. 3. Set aside time each day to answer your email and try to update your website slightly if you have time...
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It is true we all make mistakes, but are you making marketing mistakes that are costing your company hundreds if not thousands of dollars? There are common marketing mistakes that companies make in every marketing campaign. They are so common that they almost always go unidentified. Learn what the top 5 marketing mistakes that businesses continually...
USA Today recently ran an article Some doctors join Facebook, Twitter; others wary . What I found interesting about this piece was what, I perceived to be, the difference in focus between the two groups. As I read the article, the doctors cited who were using social media seemed to be very patient focused. They view providing education as every bit...
We hear about public relations or PR all the time, but do you know what public relations is and how you can not only do it, but do it effectively? Public relations is an important component to your marketing strategy, but often press releases and other PR efforts go unnoticed or worst yet thrown into the trash. While in today’s marketplace...
WiseStamp Brings Your Email Signature to Life This content from: Duct Tape Marketing On the spectrum of really big marketing tactics, the email signature isn’t terribly sexy, but this little touch can say a lot about what you do and how you connect. If you’re like me, you send a lot of email so why not make sure your email signature...
Getting a journalist to write about your business is an excellent way to promote your brand for free. But most small businesses aren’t making it easy for journalists to write about them. View article …
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SOBCon Founder Liz Strauss on Virtual and Concrete This content from: Duct Tape Marketing Marketing podcast with Liz Strauss (Click to play or right click and “Save As” to download – Subscribe now via iTunes My guest for this week’s episode of the Duct Tape Marketing podcast is Liz Strauss, CEO and founder of SOBCon and...
Q1 – Importance : How important is public relations to your company (not important, somewhat important, important, very important)? Q2 – Home : Where does the PR function reside within your company? For example; it’s a division on its own, marketing handles it, the CEO’s office manages it, we outsourced to an agency, we...
Click through to the blog post if you don’t see a YouTube player in this post. Woot just got acquired by Amazon. How did they break this news? With a stuffy press release? Oh. No. For white guy rap, it’s actually pretty good stuff. Man. First off, great job getting acquired. Second, that’s for reminding us all that we should...
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