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Strategy and Implementation Summary
What is your universal strategy to make your business a success and how will you go about this?
African Hairdresser Marketing Strategy
What are the real methods you are going to employ in order to promote your African Hairdresser business to your existing and prospective customers. You can also add the costs involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can target your patrons better. For instance if you are using Pay Per Click as a approach to go for African Hairdresser customers you might employ long tail keyword search phrases rather than short generic words. This should drive down your Pay Per Click costs as well as laser targeting your customers; even though it will of course take longer to set up. Read more about marketing strategy.
African Hairdresser Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the word out as regards your services and products to your likely patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivalry that you can exploit to your advantage? Are you capable of keeping your costs lower than your competitors so that you are always the cheapest? Do you have a superlative place? Are you the originator or the only one to provide a product or service? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to contemplate long and hard where your business is going to position itself. You can go and see this website and get more information concerning putting your African Hairdresser business online.
Sales Strategy
How are you going to generate sales for your African Hairdresser business in the first place and how are you going to grow or preserve sales as time goes on? How much is each sale going to cost you? Make certain you know what questions to ask of your budding clients and know the answers to likely questions they will ask you. How are you going to develop a bond with your clients to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample African Hairdresser business proposal to assist you.
Management Summary
Management Team
Who are the central players in your company?
African Hairdresser Organizational Structure
What is the hierarchy of your business - who is in charge of each division inside your organization?
Personnel Plan
This should be a list of every person in your business, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to change in the future or not.
African Hairdresser Financial Plan
Will you bring all your own funding or will it be a mix of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
African Hairdresser Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
African Hairdresser Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
African Hairdresser Cash Flow
You should have tables and charts to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should embrace all your chief information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your African Hairdresser Business?
African Hairdresser Business Plan Page 1 | African Hairdresser Business Plan Page 2
Useful African Hairdresser Resources
African Hairdresser Marketing Plan | African Hairdresser Equipment | African Hairdresser Online
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