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Strategy and Implementation Summary
What is your common stratagem to make your business a success and how will you attain this?
African Restaurateur Marketing Strategy
What are the genuine methods you are going to use in order to market your African Restaurateur business to your present and impending customers. You can as well add the outlay involved in doing this and strategies involved in reducing your marketing costs and how your marketing strategy can target your customers better. For example if you are using Pay Per Click as a method to go for African Restaurateur patrons you could employ long tail keyword search phrases rather than short generic words. This should bring down your Pay Per Click overheads as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
African Restaurateur Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the sound out concerning your services and products to your would-be customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivalry that you can exploit to your benefit? Are you able to keep your expenditure lower than your rivalry so that you are continually the cheapest? Do you have a superior site? Are you the first or the only one to supply a product or service? Are you capable of staying in front of the rivalry and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to deliberate long and hard where your business is going to position itself. You can pay a visit to this website and get more info in relation to putting your African Restaurateur business online.
Sales Strategy
How are you going to generate sales for your African Restaurateur business in the first place and how are you going to boost or maintain sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your prospective customers and know the answers to likely questions they will ask you. How are you going to build an association with your customers to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample African Restaurateur business proposal to assist you.
Management Summary
Management Team
Who are the central protagonists in your company?
African Restaurateur Organizational Structure
What is the structure of your company - who is the manager of every division inside your organization?
Personnel Plan
This should be a listing of every person in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is liable to alter in the future or not.
African Restaurateur Financial Plan
Will you bring all your own funding or will it be a combination of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
African Restaurateur Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
African Restaurateur Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
African Restaurateur Cash Flow
You ought to have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to incorporate all your critical info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your African Restaurateur Business?
African Restaurateur Business Plan Page 1 | African Restaurateur Business Plan Page 2
Useful African Restaurateur Resources
African Restaurateur Marketing Plan | African Restaurateur Equipment | African Restaurateur Online
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