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Strategy and Implementation SummaryWhat is your universal strategy to make your business a winner and how will you go about this? Antiques Store Marketing StrategyWhat are the authentic ways you are going to use in order to promote your Antiques Store business to your present and would-be customers. You can also add the overheads involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can seek out your patrons better. For instance if you are using Pay Per Click as a approach to target Antiques Store patrons you may perhaps employ long tail keyword search phrases to a certain extent than succinct generic words. This ought to lower your Pay Per Click expenses as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy. Antiques Store Pricing StrategyWhat line of attack did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing? Check out this article on pricing up your products Promotion StrategyWhat promotion strategies are you going to put into practice to get the sound out concerning your products and services to your would-be clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products? Business Competitive EdgeDo you have some benefits above your opposition that you can exploit to your gain? Are you able to keep your costs lower than your competition so that you are continually the cheapest? Do you have a premier place? Are you the pioneer or the only one to provide a service or product? Are you capable of staying ahead of the rivalry and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence? Web StrategyAre you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to contemplate long and hard where your company is going to position itself. You can visit this website and get more info regarding putting your Antiques Store business online. Sales StrategyHow are you going to generate sales for your Antiques Store business in the first place and how are you going to increase or sustain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your potential patrons and know the answers to likely questions they will ask you. How are you going to develop an affiliation with your patrons to get yet to come sales from them? How are you going to observe your sales? Do you want to increase your sales? Formulating a good business proposal will increase your chances of getting a sale. Use this sample Antiques Store business proposal to assist you. Management SummaryManagement TeamWho are the core protagonists in your company? Antiques Store Organizational StructureWhat is the structure of your company - who is the manager of every department within your organization? Personnel PlanThis ought to be a roll of each person in your company, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is liable to change in the future or not. Antiques Store Financial PlanWill you bring in all your own funding or will it be a mix of your riches, bank loans, or angel investors? Do you need help in writing your financial plan? Antiques Store Break Even AnalysisHow long will it take to get your investments back in terms of capital outlay through sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples. Antiques Store Profit and LossYou can denote this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you. Antiques Store Cash FlowYou should have tables and charts to display your cash balance and your net cash flow. Download a free cash flowspreadheet. AppendixThis ought to bring in all your essential info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to would-be investors. Exit StrategyHow exactly are you going to sell your Antiques Store Business?
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