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Strategy and Implementation Summary
What is your universal line of attack to make your business a success and how will you accomplish this?
Attorney Referral Service Marketing Strategy
What are the authentic methods you are going to draw on in order to market your Attorney Referral Service business to your existing and would-be patrons. You can moreover add the overheads involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can target your clients better. For example if you are using Pay Per Click as a system to target Attorney Referral Service customers you possibly will employ long tail keyword search phrases to a certain extent than succinct generic words. This ought to lessen your Pay Per Click outlay as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Attorney Referral Service Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the word out about your products and services to your possible clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your competitors that you can exploit to your gain? Are you capable of keeping your costs lower than your rivals so that you are continually the cheapest? Do you have a superlative location? Are you the pioneer or the only one to supply a service or product? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to think long and hard where your company is going to position itself. You can visit this website and get more info regarding putting your Attorney Referral Service business online.
Sales Strategy
How are you going to acquire sales for your Attorney Referral Service business in the first place and how are you going to expand or sustain sales as time goes on? How much is every sale going to cost you? Make definite you know what questions to ask of your prospective customers and know the answers to likely questions they will ask you. How are you going to create a bond with your customers to get prospective sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Attorney Referral Service business proposal to assist you.
Management Summary
Management Team
Who are the central players in your business?
Attorney Referral Service Organizational Structure
What is the structure of your company - who is in charge of every division within your organization?
Personnel Plan
This should be a register of everyone in your business, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to alter in the future or not.
Attorney Referral Service Financial Plan
Will you provide all your own funding or will it be a mix of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Attorney Referral Service Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Attorney Referral Service Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Attorney Referral Service Cash Flow
You should have charts and tables to exhibit your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to include all your vital information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Attorney Referral Service Business?
Attorney Referral Service Business Plan Page 1 | Attorney Referral Service Business Plan Page 2
Useful Attorney Referral Service Resources
Attorney Referral Service Marketing Plan | Attorney Referral Service Equipment | Attorney Referral Service Online
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