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Strategy and Implementation Summary
What is your universal line of attack to make your business a winner and how will you realize this?
Auto Collision Marketing Strategy
What are the authentic ways you are going to exercise in order to market your Auto Collision business to your present and probable customers. You can furthermore add the overheads involved in doing this and strategies involved in lowering your marketing outlay and how your marketing strategy can target your customers better. For example if you are using PPC as a way to go for Auto Collision clients you may use long tail keyword search phrases preferably than succinct generic words. This ought to reduce your PPC costs as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Auto Collision Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the sound out regarding your services and products to your likely customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your competitors that you can exploit to your advantage? Are you capable of keeping your expenditure lower than your opposition so that you are continually the cheapest? Do you have a first-rate locality? Are you the original or the only one to provide a product or service? Are you capable of staying in front of the opposition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to contemplate long and hard where your company is going to position itself. You can go and see this website and get more information on the subject of putting your Auto Collision business online.
Sales Strategy
How are you going to pick up sales for your Auto Collision business in the first place and how are you going to boost or uphold sales as time goes on? How much is every sale going to cost you? Make definite you know what questions to ask of your prospective customers and know the answers to likely questions they will ask you. How are you going to build a rapport with your customers to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Auto Collision business proposal to assist you.
Management Summary
Management Team
Who are the central players in your business?
Auto Collision Organizational Structure
What is the hierarchy of your company - who is in charge of each department within your business?
Personnel Plan
This ought to be a record of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is prone to alter in the future or not.
Auto Collision Financial Plan
Will you provide all your own funding or will it be a fusion of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Auto Collision Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Auto Collision Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Auto Collision Cash Flow
You ought to have charts and tables to explain your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should bring in all your essential information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Auto Collision Business?
Auto Collision Business Plan Page 1 | Auto Collision Business Plan Page 2
Useful Auto Collision Resources
Auto Collision Marketing Plan | Auto Collision Equipment | Auto Collision Online
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