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Strategy and Implementation Summary
What is your general strategy to make your business a winner and how will you realize this?
Auto Floor Coverings Marketing Strategy
What are the actual methods you are going to employ in order to promote your Auto Floor Coverings business to your present and potential patrons. You can furthermore add the expenditure involved in doing this and strategies involved in lowering your marketing overheads and how your marketing strategy can target your customers better. For instance if you are using Pay Per Click as a structure to target Auto Floor Coverings customers you may perhaps employ long tail keyword search phrases rather than short generic words. This should cut down your Pay Per Click costs as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Auto Floor Coverings Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the sound out as regards your products and services to your would-be clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivals that you can exploit to your gain? Are you able to keep your outlay lower than your competition so that you are always the cheapest? Do you have a prime site? Are you the pioneer or the only one to provide a product or service? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to contemplate long and hard where your company is going to position itself. You can pay a quick visit to this website and get more information as regards putting your Auto Floor Coverings business online.
Sales Strategy
How are you going to get sales for your Auto Floor Coverings business in the first place and how are you going to boost or preserve sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your would-be customers and know the answers to likely questions they will ask you. How are you going to build a relationship with your clients to get future sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Auto Floor Coverings business proposal to assist you.
Management Summary
Management Team
Who are the core players in your company?
Auto Floor Coverings Organizational Structure
What is the structure of your business - who is in charge of every department within your business?
Personnel Plan
This ought to be a listing of everyone in your business, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is liable to change in the future or not.
Auto Floor Coverings Financial Plan
Will you bring all your own funding or will it be a mix of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Auto Floor Coverings Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Auto Floor Coverings Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Auto Floor Coverings Cash Flow
You ought to have tables and charts to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should include all your essential information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Auto Floor Coverings Business?
Auto Floor Coverings Business Plan Page 1 | Auto Floor Coverings Business Plan Page 2
Useful Auto Floor Coverings Resources
Auto Floor Coverings Marketing Plan | Auto Floor Coverings Equipment | Auto Floor Coverings Online
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