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Strategy and Implementation Summary
What is your common stratagem to make your business a success and how will you realize this?
Automotive Accessory Marketing Strategy
What are the actual ways you are going to employ in order to promote your Automotive Accessory business to your present and likely clients. You can as well add the expenses involved in doing this and strategies involved in reducing your marketing costs and how your marketing strategy can seek out your clients better. For example if you are using Pay Per Click as a strategy to go for Automotive Accessory patrons you might use long tail keyword search phrases preferably than short generic words. This ought to decrease your PPC costs as well as laser targeting your customers; even though it will of course take longer to set up. Read more about marketing strategy.
Automotive Accessory Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the word out concerning your services and products to your would-be customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivals that you can exploit to your advantage? Are you able to keep your overheads lower than your rivalry so that you are continually the cheapest? Do you have a premier locality? Are you the originator or the only one to provide a service or product? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to reason long and hard where your business is going to position itself. You can go and see this website and get more info with reference to putting your Automotive Accessory business online.
Sales Strategy
How are you going to pick up sales for your Automotive Accessory business in the first place and how are you going to increase or preserve sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your possible customers and know the answers to likely questions they will ask you. How are you going to develop an affiliation with your patrons to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Automotive Accessory business proposal to assist you.
Management Summary
Management Team
Who are the main players in your business?
Automotive Accessory Organizational Structure
What is the structure of your company - who is in charge of each division within your company?
Personnel Plan
This should be a directory of every person in your company, their salary and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to change in the future or not.
Automotive Accessory Financial Plan
Will you supply all your own funding or will it be a fusion of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Automotive Accessory Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Automotive Accessory Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Automotive Accessory Cash Flow
You ought to have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should consist of all your fundamental information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Automotive Accessory Business?
Automotive Accessory Business Plan Page 1 | Automotive Accessory Business Plan Page 2
Useful Automotive Accessory Resources
Automotive Accessory Marketing Plan | Automotive Accessory Equipment | Automotive Accessory Online
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