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Strategy and Implementation Summary
What is your common approach to make your business a success and how will you accomplish this?
Automotive Technology School Marketing Strategy
What are the tangible methods you are going to employ in order to promote your Automotive Technology School business to your present and would-be customers. You can in addition add the overheads involved in doing this and strategies involved in lowering your marketing outlay and how your marketing strategy can target your patrons better. For instance if you are using Pay Per Click as a system to target Automotive Technology School customers you possibly will draw on long tail keyword search phrases significantly than short generic words. This should reduce your Pay Per Click expenses as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Automotive Technology School Pricing Strategy
How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the word out about your services and products to your would-be clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivalry that you can exploit to your gain? Are you able to keep your expenditure lower than your opposition so that you are continually the cheapest? Do you have a premier locality? Are you the pioneer or the only one to provide a product or service? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to contemplate long and hard where your company is going to position itself. You can go and see this website and get more info about putting your Automotive Technology School business online.
Sales Strategy
How are you going to generate sales for your Automotive Technology School business in the first place and how are you going to build up or maintain sales as time goes on? How much is every sale going to cost you? Make certain you know what questions to ask of your budding customers and know the answers to likely questions they will ask you. How are you going to develop an affiliation with your clients to get future sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Automotive Technology School business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your company?
Automotive Technology School Organizational Structure
What is the structure of your business - who is the manager of every department inside your organization?
Personnel Plan
This should be a list of everybody in your business, their pay and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is liable to alter in the future or not.
Automotive Technology School Financial Plan
Will you bring all your own funding or will it be an assortment of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Automotive Technology School Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Automotive Technology School Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Automotive Technology School Cash Flow
You should have charts and tables to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to incorporate all your necessary info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Automotive Technology School Business?
Automotive Technology School Business Plan Page 1 | Automotive Technology School Business Plan Page 2
Useful Automotive Technology School Resources
Automotive Technology School Marketing Plan | Automotive Technology School Equipment | Automotive Technology School Online
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