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Strategy and Implementation Summary
What is your universal line of attack to make your business a winner and how will you achieve this?
Aviation Marketing Strategy
What are the concrete ways you are going to exercise in order to market your Aviation business to your present and probable customers. You can what's more add the expenses involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can target your patrons better. For instance if you are using PPC as a way to target Aviation patrons you may draw on long tail keyword search phrases to a certain extent than succinct generic words. This ought to lower your Pay Per Click costs as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Aviation Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the word out about your products and services to your would-be customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your opposition that you can exploit to your gain? Are you able to keep your costs lower than your rivalry so that you are continually the cheapest? Do you have a first-rate location? Are you the first or the only one to provide a service or product? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you ought to reason long and hard where your company is going to position itself. You can visit this website and get more information in relation to putting your Aviation business online.
Sales Strategy
How are you going to acquire sales for your Aviation business in the first place and how are you going to increase or maintain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your potential patrons and know the answers to likely questions they will ask you. How are you going to create a bond with your customers to get future sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Aviation business proposal to assist you.
Management Summary
Management Team
Who are the core players in your company?
Aviation Organizational Structure
What is the structure of your company - who is in charge of every department inside your business?
Personnel Plan
This should be a listing of each person in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is liable to alter in the future or not.
Aviation Financial Plan
Will you deliver all your own funding or will it be a combination of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Aviation Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Aviation Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Aviation Cash Flow
You ought to have charts and tables to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to contain all your essential info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Aviation Business?
Aviation Business Plan Page 1 | Aviation Business Plan Page 2
Useful Aviation Resources
Aviation Marketing Plan | Aviation Equipment | Aviation Online
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