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Strategy and Implementation Summary
What is your universal line of attack to make your business a winner and how will you realize this?
Awards Shop Marketing Strategy
What are the real ways you are going to draw on in order to market your Awards Shop business to your existing and potential clients. You can in addition add the outlay involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can seek out your clients better. For example if you are using Pay Per Click as a system to target Awards Shop clients you may perhaps employ long tail keyword search phrases considerably than short generic words. This should slash your PPC overheads as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Awards Shop Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the word out as regards your services and products to your potential patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your competitors that you can exploit to your gain? Are you able to keep your outlay lower than your competitors so that you are continually the cheapest? Do you have a prime site? Are you the original or the only one to provide a service or product? Are you able to stay in front of the rivalry and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to reason long and hard where your business is going to position itself. You can pay a quick visit to this website and get more information as regards putting your Awards Shop business online.
Sales Strategy
How are you going to generate sales for your Awards Shop business in the first place and how are you going to grow or uphold sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to develop a connection with your clients to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Awards Shop business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your company?
Awards Shop Organizational Structure
What is the hierarchy of your company - who is the manager of every department inside your business?
Personnel Plan
This ought to be a roll of everybody in your business, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to alter in the future or not.
Awards Shop Financial Plan
Will you provide all your own funding or will it be a blend of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Awards Shop Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Awards Shop Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Awards Shop Cash Flow
You should have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to involve all your central info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Awards Shop Business?
Awards Shop Business Plan Page 1 | Awards Shop Business Plan Page 2
Useful Awards Shop Resources
Awards Shop Marketing Plan | Awards Shop Equipment | Awards Shop Online
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