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Strategy and Implementation Summary
What is your general strategy to make your business a success and how will you achieve this?
Baby Clothing Marketing Strategy
What are the tangible methods you are going to use in order to market your Baby Clothing business to your existing and probable customers. You can as well add the expenditure involved in doing this and strategies involved in lowering your marketing expenditure and how your marketing strategy can target your patrons better. For example if you are using PPC as a procedure to target Baby Clothing customers you may well employ long tail keyword search phrases rather than succinct generic words. This ought to trim down your Pay Per Click costs as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Baby Clothing Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the word out about your services and products to your would-be patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your competition that you can exploit to your advantage? Are you able to keep your costs lower than your opposition so that you are continually the cheapest? Do you have a first-class locality? Are you the first or the only one to supply a service or product? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to contemplate long and hard where your company is going to position itself. You can visit this website and get more info with reference to putting your Baby Clothing business online.
Sales Strategy
How are you going to pick up sales for your Baby Clothing business in the first place and how are you going to expand or sustain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your budding patrons and know the answers to likely questions they will ask you. How are you going to develop a relationship with your customers to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Baby Clothing business proposal to assist you.
Management Summary
Management Team
Who are the most important protagonists in your company?
Baby Clothing Organizational Structure
What is the hierarchy of your company - who is in charge of each division inside your company?
Personnel Plan
This ought to be a directory of each person in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to change in the future or not.
Baby Clothing Financial Plan
Will you deliver all your own funding or will it be a mix of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Baby Clothing Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Baby Clothing Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Baby Clothing Cash Flow
You should have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should include all your crucial info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Baby Clothing Business?
Baby Clothing Business Plan Page 1 | Baby Clothing Business Plan Page 2
Useful Baby Clothing Resources
Baby Clothing Marketing Plan | Baby Clothing Equipment | Baby Clothing Online
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