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Strategy and Implementation Summary
What is your general line of attack to make your business a winner and how will you accomplish this?
Baby Clothing Store Marketing Strategy
What are the tangible methods you are going to use in order to market your Baby Clothing Store business to your present and likely patrons. You can also add the overheads involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can target your patrons better. For example if you are using PPC as a system to target Baby Clothing Store customers you could draw on long tail keyword search phrases to a certain extent than short generic words. This ought to shrink your Pay Per Click outlay as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Baby Clothing Store Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the word out regarding your services and products to your likely clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivals that you can exploit to your benefit? Are you able to keep your expenses lower than your rivalry so that you are constantly the cheapest? Do you have a superlative locality? Are you the pioneer or the only one to supply a product or service? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to deliberate long and hard where your business is going to position itself. You can pay a quick visit to this website and get more info with reference to putting your Baby Clothing Store business online.
Sales Strategy
How are you going to generate sales for your Baby Clothing Store business in the first place and how are you going to boost or sustain sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your possible customers and know the answers to likely questions they will ask you. How are you going to foster an association with your patrons to get yet to come sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Baby Clothing Store business proposal to assist you.
Management Summary
Management Team
Who are the foremost players in your business?
Baby Clothing Store Organizational Structure
What is the structure of your company - who is the manager of each division within your organization?
Personnel Plan
This ought to be a directory of every person in your business, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to change in the future or not.
Baby Clothing Store Financial Plan
Will you deliver all your own funding or will it be a fusion of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Baby Clothing Store Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Baby Clothing Store Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Baby Clothing Store Cash Flow
You should have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to take account of all your necessary info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Baby Clothing Store Business?
Baby Clothing Store Business Plan Page 1 | Baby Clothing Store Business Plan Page 2
Useful Baby Clothing Store Resources
Baby Clothing Store Marketing Plan | Baby Clothing Store Equipment | Baby Clothing Store Online
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