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Strategy and Implementation Summary
What is your general stratagem to make your business a winner and how will you complete this?
Bar Cafe Marketing Strategy
What are the real ways you are going to exercise in order to market your Bar Cafe business to your present and possible customers. You can what's more add the overheads involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can seek out your clients better. For instance if you are using PPC as a means to go for Bar Cafe customers you possibly will draw on long tail keyword search phrases to a certain extent than succinct generic words. This should trim down your Pay Per Click outlay as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Bar Cafe Pricing Strategy
What stratagem did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the sound out about your products and services to your potential customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivalry that you can exploit to your gain? Are you able to keep your overheads lower than your competition so that you are constantly the cheapest? Do you have a prime place? Are you the original or the only one to supply a service or product? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to contemplate long and hard where your company is going to position itself. You can pay a quick visit to this website and get more info as regards putting your Bar Cafe business online.
Sales Strategy
How are you going to pick up sales for your Bar Cafe business in the first place and how are you going to grow or maintain sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your potential customers and know the answers to likely questions they will ask you. How are you going to encourage an affiliation with your customers to get prospective sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Bar Cafe business proposal to assist you.
Management Summary
Management Team
Who are the major players in your company?
Bar Cafe Organizational Structure
What is the hierarchy of your business - who is the manager of each department inside your business?
Personnel Plan
This ought to be a listing of each person in your business, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to alter in the future or not.
Bar Cafe Financial Plan
Will you provide all your own funding or will it be a fusion of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Bar Cafe Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Bar Cafe Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Bar Cafe Cash Flow
You should have tables and charts to exhibit your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to consist of all your fundamental info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Bar Cafe Business?
Bar Cafe Business Plan Page 1 | Bar Cafe Business Plan Page 2
Useful Bar Cafe Resources
Bar Cafe Marketing Plan | Bar Cafe Equipment | Bar Cafe Online
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