 |
 |
|
|
 |
Strategy and Implementation Summary
What is your universal strategy to make your business a winner and how will you accomplish this?
Beach Club Marketing Strategy
What are the authentic methods you are going to exercise in order to promote your Beach Club business to your present and potential customers. You can also add the costs involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can seek out your clients better. For example if you are using PPC as a way to go for Beach Club customers you may well use long tail keyword search phrases significantly than short generic words. This should trim down your Pay Per Click expenditure as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Beach Club Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the sound out as regards your products and services to your potential clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivals that you can exploit to your advantage? Are you able to keep your outlay lower than your competition so that you are always the cheapest? Do you have a first-rate position? Are you the originator or the only one to supply a product or service? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to think long and hard where your company is going to position itself. You can pay a quick visit to this website and get more information about putting your Beach Club business online.
Sales Strategy
How are you going to generate sales for your Beach Club business in the first place and how are you going to intensify or maintain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your potential patrons and know the answers to likely questions they will ask you. How are you going to construct an association with your clients to get future sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Beach Club business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your company?
Beach Club Organizational Structure
What is the structure of your business - who is in charge of each department inside your company?
Personnel Plan
This should be a listing of each person in your business, their pay and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is likely to change in the future or not.
Beach Club Financial Plan
Will you bring all your own funding or will it be a combination of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Beach Club Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Beach Club Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Beach Club Cash Flow
You should have tables and charts to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to embrace all your fundamental information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Beach Club Business?
Beach Club Business Plan Page 1 | Beach Club Business Plan Page 2
Useful Beach Club Resources
Beach Club Marketing Plan | Beach Club Equipment | Beach Club Online
Find a different business plan...