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Strategy and Implementation Summary
What is your general stratagem to make your business a winner and how will you realize this?
Bead Store Marketing Strategy
What are the actual methods you are going to draw on in order to market your Bead Store business to your present and probable clients. You can in addition add the outlay involved in doing this and strategies involved in lowering your marketing expenditure and how your marketing strategy can seek out your clients better. For example if you are using PPC as a way to go for Bead Store customers you may draw on long tail keyword search phrases considerably than short generic words. This ought to lessen your Pay Per Click costs as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Bead Store Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the word out about your services and products to your likely customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your competition that you can exploit to your benefit? Are you able to keep your expenditure lower than your competitors so that you are continuously the cheapest? Do you have a prime position? Are you the pioneer or the only one to provide a service or product? Are you capable of staying in front of the rivalry and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to reason long and hard where your business is going to position itself. You can go and see this website and get more info in relation to putting your Bead Store business online.
Sales Strategy
How are you going to acquire sales for your Bead Store business in the first place and how are you going to grow or preserve sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your would-be patrons and know the answers to likely questions they will ask you. How are you going to develop a connection with your patrons to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Bead Store business proposal to assist you.
Management Summary
Management Team
Who are the major players in your business?
Bead Store Organizational Structure
What is the hierarchy of your company - who is in charge of each department inside your company?
Personnel Plan
This should be a listing of everyone in your business, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is apt to change in the future or not.
Bead Store Financial Plan
Will you contribute all your own funding or will it be a mix of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Bead Store Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Bead Store Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Bead Store Cash Flow
You should have tables and charts to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should include all your vital info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Bead Store Business?
Bead Store Business Plan Page 1 | Bead Store Business Plan Page 2
Useful Bead Store Resources
Bead Store Marketing Plan | Bead Store Equipment | Bead Store Online
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