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Strategy and Implementation Summary
What is your universal line of attack to make your business a success and how will you achieve this?
Beekeeping Marketing Strategy
What are the tangible ways you are going to use in order to market your Beekeeping business to your present and potential clients. You can in addition add the expenditure involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your patrons better. For instance if you are using PPC as a method to target Beekeeping clients you may well employ long tail keyword search phrases rather than succinct generic words. This ought to lower your PPC overheads as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Beekeeping Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the word out concerning your products and services to your would-be customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your competition that you can exploit to your gain? Are you capable of keeping your expenses lower than your rivals so that you are constantly the cheapest? Do you have a first-class locality? Are you the pioneer or the only one to provide a service or product? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to consider long and hard where your company is going to position itself. You can pay a quick visit to this website and get more information in relation to putting your Beekeeping business online.
Sales Strategy
How are you going to generate sales for your Beekeeping business in the first place and how are you going to expand or preserve sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your budding customers and know the answers to likely questions they will ask you. How are you going to build an association with your clients to get yet to come sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Beekeeping business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your business?
Beekeeping Organizational Structure
What is the hierarchy of your business - who is the manager of every department inside your business?
Personnel Plan
This should be a register of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to change in the future or not.
Beekeeping Financial Plan
Will you deliver all your own funding or will it be a mix of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Beekeeping Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Beekeeping Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Beekeeping Cash Flow
You should have charts and tables to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should contain all your chief information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Beekeeping Business?
Beekeeping Business Plan Page 1 | Beekeeping Business Plan Page 2
Useful Beekeeping Resources
Beekeeping Marketing Plan | Beekeeping Equipment | Beekeeping Online
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