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Strategy and Implementation SummaryWhat is your universal line of attack to make your business a winner and how will you go about this? Billiard Equipment and Supply Store Marketing StrategyWhat are the genuine ways you are going to exercise in order to promote your Billiard Equipment and Supply Store business to your present and probable customers. You can moreover add the costs involved in doing this and strategies involved in lowering your marketing outlay and how your marketing strategy can target your patrons better. For instance if you are using PPC as a method to target Billiard Equipment and Supply Store customers you may well employ long tail keyword search phrases considerably than short generic words. This should lessen your PPC overheads as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy. Billiard Equipment and Supply Store Pricing StrategyHow did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing? Check out this article on pricing up your products Promotion StrategyWhat promotion strategies are you going to put into action to get the sound out concerning your services and products to your potential customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products? Business Competitive EdgeDo you have some benefits over your competitors that you can exploit to your advantage? Are you able to keep your overheads lower than your opposition so that you are constantly the cheapest? Do you have a prime location? Are you the first or the only one to provide a product or service? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence? Web StrategyAre you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to deliberate long and hard where your business is going to position itself. You can visit this website and get more info regarding putting your Billiard Equipment and Supply Store business online. Sales StrategyHow are you going to generate sales for your Billiard Equipment and Supply Store business in the first place and how are you going to build up or sustain sales as time goes on? How much is every sale going to cost you? Make certain you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to put together a bond with your customers to get future sales from them? How are you going to observe your sales? Do you want to increase your sales? Formulating a good business proposal will increase your chances of getting a sale. Use this sample Billiard Equipment and Supply Store business proposal to assist you. Management SummaryManagement TeamWho are the chief protagonists in your business? Billiard Equipment and Supply Store Organizational StructureWhat is the structure of your business - who is in charge of every division inside your organization? Personnel PlanThis should be a roll of everyone in your company, their salary and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to change in the future or not. Billiard Equipment and Supply Store Financial PlanWill you bring in all your own funding or will it be a combination of your cash, bank loans, or angel investors? Do you need help in writing your financial plan? Billiard Equipment and Supply Store Break Even AnalysisHow long will it take to get your capital investment back by means of sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples. Billiard Equipment and Supply Store Profit and LossYou can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you. Billiard Equipment and Supply Store Cash FlowYou should have tables and charts to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet. AppendixThis should comprise all your important information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors. Exit StrategyHow exactly are you going to sell your Billiard Equipment and Supply Store Business?
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