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Strategy and Implementation Summary
What is your general line of attack to make your business a winner and how will you realize this?
Boat Builder Marketing Strategy
What are the tangible methods you are going to exercise in order to market your Boat Builder business to your existing and would-be clients. You can as well add the costs involved in doing this and strategies involved in lowering your marketing outlay and how your marketing strategy can seek out your patrons better. For instance if you are using Pay Per Click as a way to target Boat Builder customers you may use long tail keyword search phrases to a certain extent than succinct generic words. This ought to trim down your Pay Per Click outlay as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Boat Builder Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the sound out regarding your services and products to your potential patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your opposition that you can exploit to your benefit? Are you able to keep your outlay lower than your competitors so that you are constantly the cheapest? Do you have a first-rate place? Are you the pioneer or the only one to provide a service or product? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you ought to contemplate long and hard where your business is going to position itself. You can pay a quick visit to this website and get more information concerning putting your Boat Builder business online.
Sales Strategy
How are you going to get sales for your Boat Builder business in the first place and how are you going to expand or uphold sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your would-be patrons and know the answers to likely questions they will ask you. How are you going to encourage a bond with your clients to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Boat Builder business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your business?
Boat Builder Organizational Structure
What is the hierarchy of your company - who is the manager of each division in your business?
Personnel Plan
This should be a roll of every person in your business, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to change in the future or not.
Boat Builder Financial Plan
Will you bring in all your own funding or will it be an assortment of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Boat Builder Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Boat Builder Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Boat Builder Cash Flow
You should have charts and tables to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to include all your chief info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Boat Builder Business?
Boat Builder Business Plan Page 1 | Boat Builder Business Plan Page 2
Useful Boat Builder Resources
Boat Builder Marketing Plan | Boat Builder Equipment | Boat Builder Online
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