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Strategy and Implementation Summary
What is your universal strategy to make your business a winner and how will you complete this?
Boring Contractor Marketing Strategy
What are the definite ways you are going to use in order to market your Boring Contractor business to your present and prospective patrons. You can also add the expenditure involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your patrons better. For example if you are using PPC as a approach to target Boring Contractor patrons you might draw on long tail keyword search phrases to a certain extent than short generic words. This should trim down your PPC expenditure as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy.
Boring Contractor Pricing Strategy
What policy did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the word out as regards your services and products to your potential clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your competitors that you can exploit to your advantage? Are you capable of keeping your expenditure lower than your competition so that you are always the cheapest? Do you have a prime locality? Are you the pioneer or the only one to provide a product or service? Are you capable of staying in front of the rivalry and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to deliberate long and hard where your company is going to position itself. You can pay a visit to this website and get more info on the subject of putting your Boring Contractor business online.
Sales Strategy
How are you going to generate sales for your Boring Contractor business in the first place and how are you going to intensify or sustain sales as time goes on? How much is each sale going to cost you? Make definite you know what questions to ask of your likely patrons and know the answers to likely questions they will ask you. How are you going to foster a bond with your customers to get yet to come sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Boring Contractor business proposal to assist you.
Management Summary
Management Team
Who are the focal players in your business?
Boring Contractor Organizational Structure
What is the structure of your company - who is in charge of each division within your company?
Personnel Plan
This ought to be a directory of each person in your business, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to alter in the future or not.
Boring Contractor Financial Plan
Will you deliver all your own funding or will it be a mixture of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Boring Contractor Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Boring Contractor Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Boring Contractor Cash Flow
You ought to have tables and charts to exhibit your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to bring in all your vital information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Boring Contractor Business?
Boring Contractor Business Plan Page 1 | Boring Contractor Business Plan Page 2
Useful Boring Contractor Resources
Boring Contractor Marketing Plan | Boring Contractor Equipment | Boring Contractor Online
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