 |
 |
|
|
 |
Strategy and Implementation Summary
What is your general approach to make your business a success and how will you accomplish this?
Breast Feeding Pump and Supply Store Marketing Strategy
What are the real ways you are going to exercise in order to market your Breast Feeding Pump and Supply Store business to your present and prospective customers. You can as well add the expenses involved in doing this and strategies involved in lowering your marketing outlay and how your marketing strategy can target your customers better. For example if you are using PPC as a method to go for Breast Feeding Pump and Supply Store patrons you could draw on long tail keyword search phrases preferably than succinct generic words. This should lessen your PPC outlay as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Breast Feeding Pump and Supply Store Pricing Strategy
What stratagem did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the sound out regarding your products and services to your likely customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivalry that you can exploit to your benefit? Are you capable of keeping your expenses lower than your opposition so that you are always the cheapest? Do you have a prime position? Are you the original or the only one to supply a service or product? Are you able to stay in front of the rivalry and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to reason long and hard where your company is going to position itself. You can go and see this website and get more info about putting your Breast Feeding Pump and Supply Store business online.
Sales Strategy
How are you going to generate sales for your Breast Feeding Pump and Supply Store business in the first place and how are you going to expand or preserve sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your potential clients and know the answers to likely questions they will ask you. How are you going to build a rapport with your patrons to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Breast Feeding Pump and Supply Store business proposal to assist you.
Management Summary
Management Team
Who are the major protagonists in your company?
Breast Feeding Pump and Supply Store Organizational Structure
What is the structure of your business - who is in charge of each division in your organization?
Personnel Plan
This should be a record of each person in your business, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to change in the future or not.
Breast Feeding Pump and Supply Store Financial Plan
Will you bring all your own funding or will it be a mixture of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Breast Feeding Pump and Supply Store Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Breast Feeding Pump and Supply Store Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Breast Feeding Pump and Supply Store Cash Flow
You ought to have tables and charts to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to add in all your central information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Breast Feeding Pump and Supply Store Business?
Breast Feeding Pump and Supply Store Business Plan Page 1 | Breast Feeding Pump and Supply Store Business Plan Page 2
Useful Breast Feeding Pump and Supply Store Resources
Breast Feeding Pump and Supply Store Marketing Plan | Breast Feeding Pump and Supply Store Equipment | Breast Feeding Pump and Supply Store Online
Find a different business plan...