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Strategy and Implementation Summary
What is your universal stratagem to make your business a winner and how will you complete this?
Building Maintenance Marketing Strategy
What are the real methods you are going to employ in order to market your Building Maintenance business to your present and prospective customers. You can furthermore add the overheads involved in doing this and strategies involved in reducing your marketing outlay and how your marketing strategy can seek out your clients better. For example if you are using Pay Per Click as a strategy to target Building Maintenance clients you may well employ long tail keyword search phrases considerably than short generic words. This ought to condense your Pay Per Click outlay as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Building Maintenance Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the word out concerning your services and products to your would-be patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your competition that you can exploit to your gain? Are you able to keep your overheads lower than your rivals so that you are continuously the cheapest? Do you have a first-rate locality? Are you the originator or the only one to supply a product or service? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to deliberate long and hard where your company is going to position itself. You can pay a quick visit to this website and get more information as regards putting your Building Maintenance business online.
Sales Strategy
How are you going to get sales for your Building Maintenance business in the first place and how are you going to grow or uphold sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to create a relationship with your patrons to get future sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Building Maintenance business proposal to assist you.
Management Summary
Management Team
Who are the chief players in your business?
Building Maintenance Organizational Structure
What is the structure of your company - who is in charge of each department in your business?
Personnel Plan
This should be a roll of every person in your company, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to change in the future or not.
Building Maintenance Financial Plan
Will you contribute all your own funding or will it be a blend of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Building Maintenance Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Building Maintenance Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Building Maintenance Cash Flow
You ought to have tables and charts to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to embrace all your vital info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Building Maintenance Business?
Building Maintenance Business Plan Page 1 | Building Maintenance Business Plan Page 2
Useful Building Maintenance Resources
Building Maintenance Marketing Plan | Building Maintenance Equipment | Building Maintenance Online
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