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Strategy and Implementation SummaryWhat is your common stratagem to make your business a winner and how will you accomplish this? Building Maintenance Service Marketing StrategyWhat are the actual ways you are going to use in order to promote your Building Maintenance Service business to your present and potential clients. You can what's more add the overheads involved in doing this and strategies involved in lowering your marketing expenditure and how your marketing strategy can target your clients better. For example if you are using Pay Per Click as a strategy to go for Building Maintenance Service customers you could draw on long tail keyword search phrases rather than short generic words. This ought to slash your Pay Per Click overheads as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy. Building Maintenance Service Pricing StrategyWhat stratagem did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing? Check out this article on pricing up your products Promotion StrategyWhat promotion strategies are you going to put into service to get the word out concerning your products and services to your potential clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products? Business Competitive EdgeDo you have some advantage above your competitors that you can exploit to your benefit? Are you capable of keeping your overheads lower than your rivals so that you are continually the cheapest? Do you have a superior position? Are you the originator or the only one to provide a service or product? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence? Web StrategyAre you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to contemplate long and hard where your business is going to position itself. You can pay a quick visit to this website and get more information regarding putting your Building Maintenance Service business online. Sales StrategyHow are you going to acquire sales for your Building Maintenance Service business in the first place and how are you going to intensify or sustain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your potential customers and know the answers to likely questions they will ask you. How are you going to build up a bond with your customers to get yet to come sales from them? How are you going to monitor your sales? Do you want to increase your sales? Formulating a good business proposal will increase your chances of getting a sale. Use this sample Building Maintenance Service business proposal to assist you. Management SummaryManagement TeamWho are the core players in your company? Building Maintenance Service Organizational StructureWhat is the hierarchy of your company - who is the manager of every division inside your business? Personnel PlanThis should be a record of everyone in your company, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to change in the future or not. Building Maintenance Service Financial PlanWill you bring in all your own funding or will it be a blend of your riches, bank loans, or angel investors? Do you need help in writing your financial plan? Building Maintenance Service Break Even AnalysisHow long will it take to get your investments back in terms of capital outlay through sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples. Building Maintenance Service Profit and LossYou can denote this usually in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you. Building Maintenance Service Cash FlowYou ought to have tables and charts to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet. AppendixThis should incorporate all your fundamental information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors. Exit StrategyHow exactly are you going to sell your Building Maintenance Service Business?
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