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Strategy and Implementation Summary
What is your general strategy to make your business a success and how will you achieve this?
Cake Marketing Strategy
What are the tangible ways you are going to use in order to promote your Cake business to your existing and would-be clients. You can furthermore add the expenditure involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can seek out your clients better. For instance if you are using PPC as a means to go for Cake clients you might employ long tail keyword search phrases preferably than succinct generic words. This ought to cut down your PPC expenditure as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Cake Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the sound out concerning your products and services to your would-be customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivalry that you can exploit to your advantage? Are you capable of keeping your expenses lower than your rivals so that you are continuously the cheapest? Do you have a superlative location? Are you the pioneer or the only one to provide a service or product? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you ought to think long and hard where your company is going to position itself. You can pay a visit to this website and get more info as regards putting your Cake business online.
Sales Strategy
How are you going to acquire sales for your Cake business in the first place and how are you going to intensify or uphold sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your possible clients and know the answers to likely questions they will ask you. How are you going to put together a connection with your clients to get future sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Cake business proposal to assist you.
Management Summary
Management Team
Who are the major protagonists in your company?
Cake Organizational Structure
What is the hierarchy of your company - who is in charge of each division inside your company?
Personnel Plan
This should be a list of everybody in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is prone to alter in the future or not.
Cake Financial Plan
Will you contribute all your own funding or will it be a fusion of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Cake Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Cake Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Cake Cash Flow
You should have charts and tables to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to contain all your essential information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Cake Business?
Cake Business Plan Page 1 | Cake Business Plan Page 2
Useful Cake Resources
Cake Marketing Plan | Cake Equipment | Cake Online
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