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Strategy and Implementation Summary
What is your common strategy to make your business a success and how will you achieve this?
Cake Decorator Marketing Strategy
What are the genuine ways you are going to employ in order to promote your Cake Decorator business to your present and impending patrons. You can moreover add the outlay involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your customers better. For instance if you are using PPC as a method to go for Cake Decorator clients you may well use long tail keyword search phrases significantly than succinct generic words. This should bring down your Pay Per Click outlay as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Cake Decorator Pricing Strategy
What stratagem did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the word out about your products and services to your potential patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivalry that you can exploit to your gain? Are you able to keep your overheads lower than your rivals so that you are continuously the cheapest? Do you have a superior location? Are you the originator or the only one to supply a service or product? Are you able to stay ahead of the rivalry and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to deliberate long and hard where your business is going to position itself. You can visit this website and get more info on the subject of putting your Cake Decorator business online.
Sales Strategy
How are you going to get sales for your Cake Decorator business in the first place and how are you going to grow or maintain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your would-be patrons and know the answers to likely questions they will ask you. How are you going to encourage an affiliation with your patrons to get future sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Cake Decorator business proposal to assist you.
Management Summary
Management Team
Who are the focal players in your business?
Cake Decorator Organizational Structure
What is the hierarchy of your company - who is in charge of each division within your business?
Personnel Plan
This should be a register of each person in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to change in the future or not.
Cake Decorator Financial Plan
Will you bring in all your own funding or will it be a combination of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Cake Decorator Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Cake Decorator Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Cake Decorator Cash Flow
You ought to have tables and charts to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to add in all your necessary info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Cake Decorator Business?
Cake Decorator Business Plan Page 1 | Cake Decorator Business Plan Page 2
Useful Cake Decorator Resources
Cake Decorator Marketing Plan | Cake Decorator Equipment | Cake Decorator Online
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