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Strategy and Implementation Summary
What is your general line of attack to make your business a winner and how will you accomplish this?
Caravan Park and Campsite Proprietor Marketing Strategy
What are the concrete ways you are going to use in order to market your Caravan Park and Campsite Proprietor business to your present and prospective clients. You can additionally add the expenditure involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can seek out your clients better. For example if you are using Pay Per Click as a strategy to go for Caravan Park and Campsite Proprietor clients you could use long tail keyword search phrases considerably than succinct generic words. This ought to cut down your Pay Per Click expenditure as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Caravan Park and Campsite Proprietor Pricing Strategy
What line of attack did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to execute to get the sound out regarding your products and services to your possible patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your competition that you can exploit to your advantage? Are you capable of keeping your outlay lower than your rivalry so that you are at all times the cheapest? Do you have a first-rate position? Are you the original or the only one to provide a product or service? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to consider long and hard where your business is going to position itself. You can pay a quick visit to this website and get more info on the subject of putting your Caravan Park and Campsite Proprietor business online.
Sales Strategy
How are you going to acquire sales for your Caravan Park and Campsite Proprietor business in the first place and how are you going to build up or preserve sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to make an association with your customers to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Caravan Park and Campsite Proprietor business proposal to assist you.
Management Summary
Management Team
Who are the major players in your business?
Caravan Park and Campsite Proprietor Organizational Structure
What is the structure of your business - who is the manager of each division in your organization?
Personnel Plan
This should be a register of every person in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to change in the future or not.
Caravan Park and Campsite Proprietor Financial Plan
Will you bring all your own funding or will it be a mixture of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Caravan Park and Campsite Proprietor Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Caravan Park and Campsite Proprietor Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Caravan Park and Campsite Proprietor Cash Flow
You should have charts and tables to exhibit your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to add in all your key information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Caravan Park and Campsite Proprietor Business?
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Useful Caravan Park and Campsite Proprietor Resources
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