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Strategy and Implementation Summary
What is your general approach to make your business a winner and how will you go about this?
Caribbean Hairdresser Marketing Strategy
What are the concrete ways you are going to employ in order to promote your Caribbean Hairdresser business to your present and likely clients. You can in addition add the costs involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your patrons better. For instance if you are using Pay Per Click as a approach to go for Caribbean Hairdresser clients you may well use long tail keyword search phrases to a certain extent than short generic words. This ought to condense your PPC expenses as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Caribbean Hairdresser Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the sound out as regards your products and services to your possible customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your opposition that you can exploit to your gain? Are you capable of keeping your expenses lower than your competitors so that you are continuously the cheapest? Do you have a superlative place? Are you the originator or the only one to supply a service or product? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to think long and hard where your business is going to position itself. You can visit this website and get more info about putting your Caribbean Hairdresser business online.
Sales Strategy
How are you going to get sales for your Caribbean Hairdresser business in the first place and how are you going to expand or preserve sales as time goes on? How much is each sale going to cost you? Make certain you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to put together a relationship with your clients to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Caribbean Hairdresser business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your company?
Caribbean Hairdresser Organizational Structure
What is the hierarchy of your business - who is the manager of every department inside your business?
Personnel Plan
This should be a roll of each person in your business, their salary and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to alter in the future or not.
Caribbean Hairdresser Financial Plan
Will you deliver all your own funding or will it be a mixture of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Caribbean Hairdresser Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Caribbean Hairdresser Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Caribbean Hairdresser Cash Flow
You should have charts and tables to exhibit your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should incorporate all your fundamental information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Caribbean Hairdresser Business?
Caribbean Hairdresser Business Plan Page 1 | Caribbean Hairdresser Business Plan Page 2
Useful Caribbean Hairdresser Resources
Caribbean Hairdresser Marketing Plan | Caribbean Hairdresser Equipment | Caribbean Hairdresser Online
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