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Strategy and Implementation Summary
What is your general strategy to make your business a success and how will you complete this?
Charity Store Marketing Strategy
What are the tangible methods you are going to draw on in order to promote your Charity Store business to your present and would-be customers. You can additionally add the expenditure involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can target your patrons better. For example if you are using Pay Per Click as a approach to target Charity Store clients you may draw on long tail keyword search phrases considerably than succinct generic words. This ought to drive down your PPC outlay as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Charity Store Pricing Strategy
What stratagem did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the word out regarding your services and products to your would-be clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivalry that you can exploit to your advantage? Are you capable of keeping your overheads lower than your competition so that you are continuously the cheapest? Do you have a prime site? Are you the originator or the only one to supply a product or service? Are you capable of staying in front of the competition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to contemplate long and hard where your company is going to position itself. You can go and see this website and get more info about putting your Charity Store business online.
Sales Strategy
How are you going to generate sales for your Charity Store business in the first place and how are you going to boost or uphold sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to foster an affiliation with your patrons to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Charity Store business proposal to assist you.
Management Summary
Management Team
Who are the foremost protagonists in your company?
Charity Store Organizational Structure
What is the structure of your business - who is the manager of each division within your organization?
Personnel Plan
This should be a list of everybody in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to alter in the future or not.
Charity Store Financial Plan
Will you bring in all your own funding or will it be a fusion of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Charity Store Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Charity Store Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Charity Store Cash Flow
You ought to have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should contain all your chief information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Charity Store Business?
Charity Store Business Plan Page 1 | Charity Store Business Plan Page 2
Useful Charity Store Resources
Charity Store Marketing Plan | Charity Store Equipment | Charity Store Online
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