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Strategy and Implementation Summary
What is your general approach to make your business a winner and how will you realize this?
Collision Auto Shop Marketing Strategy
What are the concrete ways you are going to draw on in order to promote your Collision Auto Shop business to your existing and prospective patrons. You can additionally add the expenditure involved in doing this and strategies involved in reducing your marketing outlay and how your marketing strategy can target your customers better. For instance if you are using PPC as a way to go for Collision Auto Shop clients you may well use long tail keyword search phrases to a certain extent than succinct generic words. This should trim down your Pay Per Click expenditure as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Collision Auto Shop Pricing Strategy
What line of attack did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the sound out regarding your services and products to your likely patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your competition that you can exploit to your advantage? Are you capable of keeping your costs lower than your rivals so that you are continuously the cheapest? Do you have a superlative locality? Are you the original or the only one to provide a product or service? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to reason long and hard where your business is going to position itself. You can visit this website and get more information regarding putting your Collision Auto Shop business online.
Sales Strategy
How are you going to pick up sales for your Collision Auto Shop business in the first place and how are you going to increase or sustain sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your possible patrons and know the answers to likely questions they will ask you. How are you going to put together a relationship with your patrons to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Collision Auto Shop business proposal to assist you.
Management Summary
Management Team
Who are the major protagonists in your company?
Collision Auto Shop Organizational Structure
What is the structure of your business - who is in charge of every division in your organization?
Personnel Plan
This should be a list of every person in your business, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is apt to alter in the future or not.
Collision Auto Shop Financial Plan
Will you deliver all your own funding or will it be a mixture of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Collision Auto Shop Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Collision Auto Shop Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Collision Auto Shop Cash Flow
You should have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should embrace all your crucial info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Collision Auto Shop Business?
Collision Auto Shop Business Plan Page 1 | Collision Auto Shop Business Plan Page 2
Useful Collision Auto Shop Resources
Collision Auto Shop Marketing Plan | Collision Auto Shop Equipment | Collision Auto Shop Online
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