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Strategy and Implementation Summary
What is your universal stratagem to make your business a winner and how will you realize this?
Colour Consultant Marketing Strategy
What are the actual methods you are going to exercise in order to promote your Colour Consultant business to your existing and would-be clients. You can additionally add the outlay involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your customers better. For instance if you are using PPC as a technique to target Colour Consultant patrons you may employ long tail keyword search phrases rather than succinct generic words. This should lessen your Pay Per Click expenses as well as laser targeting your customers; even though it will of course take longer to set up. Read more about marketing strategy.
Colour Consultant Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the word out about your services and products to your would-be patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your competitors that you can exploit to your advantage? Are you able to keep your expenditure lower than your rivalry so that you are continuously the cheapest? Do you have a prime locality? Are you the first or the only one to provide a product or service? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to contemplate long and hard where your company is going to position itself. You can visit this website and get more information in relation to putting your Colour Consultant business online.
Sales Strategy
How are you going to get sales for your Colour Consultant business in the first place and how are you going to intensify or uphold sales as time goes on? How much is every sale going to cost you? Make certain you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to foster a relationship with your patrons to get future sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Colour Consultant business proposal to assist you.
Management Summary
Management Team
Who are the major protagonists in your company?
Colour Consultant Organizational Structure
What is the structure of your company - who is in charge of each division inside your business?
Personnel Plan
This should be a record of everyone in your company, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to change in the future or not.
Colour Consultant Financial Plan
Will you contribute all your own funding or will it be a combination of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Colour Consultant Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Colour Consultant Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Colour Consultant Cash Flow
You ought to have tables and charts to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should bring in all your important info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Colour Consultant Business?
Colour Consultant Business Plan Page 1 | Colour Consultant Business Plan Page 2
Useful Colour Consultant Resources
Colour Consultant Marketing Plan | Colour Consultant Equipment | Colour Consultant Online
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