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Strategy and Implementation Summary
What is your general line of attack to make your business a success and how will you complete this?
Commercial Construction Company Marketing Strategy
What are the real ways you are going to use in order to promote your Commercial Construction Company business to your present and potential customers. You can in addition add the expenses involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can target your customers better. For example if you are using Pay Per Click as a technique to go for Commercial Construction Company customers you may employ long tail keyword search phrases preferably than succinct generic words. This should diminish your Pay Per Click overheads as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Commercial Construction Company Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the sound out as regards your products and services to your would-be patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your opposition that you can exploit to your gain? Are you able to keep your outlay lower than your rivals so that you are constantly the cheapest? Do you have a premier location? Are you the original or the only one to provide a service or product? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to reason long and hard where your company is going to position itself. You can go and see this website and get more information in relation to putting your Commercial Construction Company business online.
Sales Strategy
How are you going to pick up sales for your Commercial Construction Company business in the first place and how are you going to expand or preserve sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your prospective customers and know the answers to likely questions they will ask you. How are you going to put together a connection with your patrons to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Commercial Construction Company business proposal to assist you.
Management Summary
Management Team
Who are the focal players in your company?
Commercial Construction Company Organizational Structure
What is the hierarchy of your business - who is the manager of every department within your business?
Personnel Plan
This ought to be a register of everyone in your business, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to change in the future or not.
Commercial Construction Company Financial Plan
Will you contribute all your own funding or will it be a mixture of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Commercial Construction Company Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Commercial Construction Company Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Commercial Construction Company Cash Flow
You ought to have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to take account of all your key information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Commercial Construction Company Business?
Commercial Construction Company Business Plan Page 1 | Commercial Construction Company Business Plan Page 2
Useful Commercial Construction Company Resources
Commercial Construction Company Marketing Plan | Commercial Construction Company Equipment | Commercial Construction Company Online
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