 |
 |
|
|
 |
Strategy and Implementation Summary
What is your general approach to make your business a success and how will you realize this?
Computer Leasing Marketing Strategy
What are the tangible ways you are going to exercise in order to market your Computer Leasing business to your existing and likely clients. You can moreover add the expenses involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can seek out your patrons better. For example if you are using Pay Per Click as a means to go for Computer Leasing customers you may employ long tail keyword search phrases rather than short generic words. This should drive down your Pay Per Click overheads as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy.
Computer Leasing Pricing Strategy
What line of attack did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into service to get the word out concerning your services and products to your likely clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your opposition that you can exploit to your benefit? Are you able to keep your outlay lower than your competitors so that you are continuously the cheapest? Do you have a superlative place? Are you the pioneer or the only one to provide a service or product? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to think long and hard where your business is going to position itself. You can pay a quick visit to this website and get more information with reference to putting your Computer Leasing business online.
Sales Strategy
How are you going to pick up sales for your Computer Leasing business in the first place and how are you going to boost or sustain sales as time goes on? How much is every sale going to cost you? Make certain you know what questions to ask of your possible patrons and know the answers to likely questions they will ask you. How are you going to make a connection with your patrons to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Computer Leasing business proposal to assist you.
Management Summary
Management Team
Who are the key protagonists in your business?
Computer Leasing Organizational Structure
What is the structure of your business - who is in charge of every division within your company?
Personnel Plan
This ought to be a directory of everyone in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is apt to change in the future or not.
Computer Leasing Financial Plan
Will you deliver all your own funding or will it be a mix of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Computer Leasing Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Computer Leasing Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Computer Leasing Cash Flow
You ought to have tables and charts to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to embrace all your crucial info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Computer Leasing Business?
Computer Leasing Business Plan Page 1 | Computer Leasing Business Plan Page 2
Useful Computer Leasing Resources
Computer Leasing Marketing Plan | Computer Leasing Equipment | Computer Leasing Online
Find a different business plan...