 |
 |
|
|
 |
Strategy and Implementation Summary
What is your general approach to make your business a winner and how will you accomplish this?
Computer Retail Marketing Strategy
What are the concrete ways you are going to draw on in order to market your Computer Retail business to your present and probable patrons. You can additionally add the outlay involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can target your clients better. For example if you are using PPC as a way to go for Computer Retail customers you could employ long tail keyword search phrases preferably than short generic words. This should decrease your Pay Per Click expenses as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Computer Retail Pricing Strategy
How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to execute to get the word out concerning your services and products to your likely clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your competition that you can exploit to your advantage? Are you able to keep your costs lower than your opposition so that you are continuously the cheapest? Do you have a prime position? Are you the first or the only one to provide a service or product? Are you capable of staying in front of the opposition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to think long and hard where your company is going to position itself. You can go and see this website and get more info as regards putting your Computer Retail business online.
Sales Strategy
How are you going to pick up sales for your Computer Retail business in the first place and how are you going to build up or preserve sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your likely patrons and know the answers to likely questions they will ask you. How are you going to encourage an association with your patrons to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Computer Retail business proposal to assist you.
Management Summary
Management Team
Who are the central players in your business?
Computer Retail Organizational Structure
What is the structure of your business - who is in charge of each department within your company?
Personnel Plan
This should be a register of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to change in the future or not.
Computer Retail Financial Plan
Will you bring all your own funding or will it be a blend of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Computer Retail Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Computer Retail Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Computer Retail Cash Flow
You should have tables and charts to explain your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to include all your necessary information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Computer Retail Business?
Computer Retail Business Plan Page 1 | Computer Retail Business Plan Page 2
Useful Computer Retail Resources
Computer Retail Marketing Plan | Computer Retail Equipment | Computer Retail Online
Find a different business plan...