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Strategy and Implementation Summary
What is your general approach to make your business a success and how will you go about this?
Concrete Contractor Marketing Strategy
What are the tangible ways you are going to exercise in order to market your Concrete Contractor business to your existing and impending customers. You can also add the expenditure involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can target your patrons better. For instance if you are using PPC as a method to go for Concrete Contractor clients you may well draw on long tail keyword search phrases significantly than short generic words. This should shrink your PPC outlay as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Concrete Contractor Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the sound out as regards your products and services to your possible clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivals that you can exploit to your benefit? Are you able to keep your expenditure lower than your rivalry so that you are always the cheapest? Do you have a superlative position? Are you the originator or the only one to provide a service or product? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to consider long and hard where your business is going to position itself. You can pay a visit to this website and get more info regarding putting your Concrete Contractor business online.
Sales Strategy
How are you going to acquire sales for your Concrete Contractor business in the first place and how are you going to boost or preserve sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your would-be customers and know the answers to likely questions they will ask you. How are you going to encourage a rapport with your customers to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Concrete Contractor business proposal to assist you.
Management Summary
Management Team
Who are the key protagonists in your business?
Concrete Contractor Organizational Structure
What is the structure of your business - who is the manager of each department within your organization?
Personnel Plan
This should be a roll of everybody in your company, their salary and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is apt to change in the future or not.
Concrete Contractor Financial Plan
Will you deliver all your own funding or will it be a fusion of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Concrete Contractor Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Concrete Contractor Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Concrete Contractor Cash Flow
You should have charts and tables to explain your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should take account of all your key info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Concrete Contractor Business?
Concrete Contractor Business Plan Page 1 | Concrete Contractor Business Plan Page 2
Useful Concrete Contractor Resources
Concrete Contractor Marketing Plan | Concrete Contractor Equipment | Concrete Contractor Online
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