 |
 |
|
|
 |
Strategy and Implementation Summary
What is your common strategy to make your business a success and how will you achieve this?
Conference Organiser Marketing Strategy
What are the actual methods you are going to use in order to promote your Conference Organiser business to your existing and probable clients. You can moreover add the overheads involved in doing this and strategies involved in lowering your marketing overheads and how your marketing strategy can target your patrons better. For example if you are using Pay Per Click as a technique to target Conference Organiser customers you may employ long tail keyword search phrases rather than short generic words. This should slash your Pay Per Click outlay as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Conference Organiser Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the word out as regards your products and services to your possible clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivalry that you can exploit to your benefit? Are you able to keep your costs lower than your opposition so that you are always the cheapest? Do you have a superlative place? Are you the originator or the only one to provide a service or product? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to contemplate long and hard where your business is going to position itself. You can pay a visit to this website and get more info on the subject of putting your Conference Organiser business online.
Sales Strategy
How are you going to acquire sales for your Conference Organiser business in the first place and how are you going to expand or preserve sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your budding clients and know the answers to likely questions they will ask you. How are you going to construct a bond with your customers to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Conference Organiser business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your company?
Conference Organiser Organizational Structure
What is the structure of your business - who is the manager of every department in your company?
Personnel Plan
This should be a listing of everybody in your company, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is likely to alter in the future or not.
Conference Organiser Financial Plan
Will you bring all your own funding or will it be a mixture of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Conference Organiser Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Conference Organiser Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Conference Organiser Cash Flow
You ought to have tables and charts to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to consist of all your central info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Conference Organiser Business?
Conference Organiser Business Plan Page 1 | Conference Organiser Business Plan Page 2
Useful Conference Organiser Resources
Conference Organiser Marketing Plan | Conference Organiser Equipment | Conference Organiser Online
Find a different business plan...