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Strategy and Implementation Summary
What is your common approach to make your business a success and how will you accomplish this?
Contract Cleaning Marketing Strategy
What are the actual ways you are going to employ in order to market your Contract Cleaning business to your present and prospective clients. You can also add the costs involved in doing this and strategies involved in reducing your marketing costs and how your marketing strategy can target your patrons better. For example if you are using Pay Per Click as a structure to target Contract Cleaning patrons you may use long tail keyword search phrases rather than succinct generic words. This ought to trim down your PPC expenditure as well as laser targeting your customers; even though it will of course take longer to set up. Read more about marketing strategy.
Contract Cleaning Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the sound out about your services and products to your potential patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivals that you can exploit to your advantage? Are you able to keep your expenditure lower than your competition so that you are continuously the cheapest? Do you have a superior place? Are you the first or the only one to provide a product or service? Are you capable of staying in front of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to reason long and hard where your business is going to position itself. You can visit this website and get more info with reference to putting your Contract Cleaning business online.
Sales Strategy
How are you going to get sales for your Contract Cleaning business in the first place and how are you going to expand or sustain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your possible clients and know the answers to likely questions they will ask you. How are you going to make a bond with your clients to get future sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Contract Cleaning business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your business?
Contract Cleaning Organizational Structure
What is the hierarchy of your business - who is the manager of each division within your business?
Personnel Plan
This should be a directory of each person in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is prone to alter in the future or not.
Contract Cleaning Financial Plan
Will you contribute all your own funding or will it be a fusion of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Contract Cleaning Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Contract Cleaning Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Contract Cleaning Cash Flow
You ought to have tables and charts to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to embrace all your vital info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Contract Cleaning Business?
Contract Cleaning Business Plan Page 1 | Contract Cleaning Business Plan Page 2
Useful Contract Cleaning Resources
Contract Cleaning Marketing Plan | Contract Cleaning Equipment | Contract Cleaning Online
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