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Strategy and Implementation Summary
What is your universal strategy to make your business a success and how will you realize this?
Cosmetic Make up Artist Marketing Strategy
What are the authentic ways you are going to exercise in order to market your Cosmetic Make up Artist business to your existing and likely customers. You can additionally add the costs involved in doing this and strategies involved in lowering your marketing expenditure and how your marketing strategy can target your clients better. For instance if you are using Pay Per Click as a method to go for Cosmetic Make up Artist customers you possibly will employ long tail keyword search phrases significantly than short generic words. This ought to diminish your PPC expenditure as well as laser targeting your customers; even though it will of course take longer to set up. Read more about marketing strategy.
Cosmetic Make up Artist Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the word out about your services and products to your potential patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your opposition that you can exploit to your gain? Are you able to keep your overheads lower than your opposition so that you are at all times the cheapest? Do you have a superior locality? Are you the pioneer or the only one to provide a service or product? Are you capable of staying ahead of the competition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to consider long and hard where your company is going to position itself. You can go and see this website and get more info regarding putting your Cosmetic Make up Artist business online.
Sales Strategy
How are you going to pick up sales for your Cosmetic Make up Artist business in the first place and how are you going to boost or uphold sales as time goes on? How much is each sale going to cost you? Make certain you know what questions to ask of your budding customers and know the answers to likely questions they will ask you. How are you going to shape a connection with your clients to get yet to come sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Cosmetic Make up Artist business proposal to assist you.
Management Summary
Management Team
Who are the most important players in your company?
Cosmetic Make up Artist Organizational Structure
What is the hierarchy of your business - who is in charge of each department within your company?
Personnel Plan
This should be a record of every person in your business, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to change in the future or not.
Cosmetic Make up Artist Financial Plan
Will you bring in all your own funding or will it be a blend of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Cosmetic Make up Artist Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Cosmetic Make up Artist Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Cosmetic Make up Artist Cash Flow
You ought to have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should consist of all your important information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Cosmetic Make up Artist Business?
Cosmetic Make up Artist Business Plan Page 1 | Cosmetic Make up Artist Business Plan Page 2
Useful Cosmetic Make up Artist Resources
Cosmetic Make up Artist Marketing Plan | Cosmetic Make up Artist Equipment | Cosmetic Make up Artist Online
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