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Strategy and Implementation Summary
What is your common stratagem to make your business a success and how will you go about this?
Credit Union Marketing Strategy
What are the real ways you are going to draw on in order to promote your Credit Union business to your existing and would-be customers. You can also add the outlay involved in doing this and strategies involved in reducing your marketing costs and how your marketing strategy can target your clients better. For example if you are using Pay Per Click as a structure to go for Credit Union customers you may employ long tail keyword search phrases rather than succinct generic words. This should condense your PPC costs as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Credit Union Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the word out regarding your services and products to your would-be clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your competition that you can exploit to your benefit? Are you capable of keeping your costs lower than your competitors so that you are continually the cheapest? Do you have a first-class locality? Are you the first or the only one to provide a product or service? Are you capable of staying in front of the competition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to deliberate long and hard where your business is going to position itself. You can pay a visit to this website and get more info with reference to putting your Credit Union business online.
Sales Strategy
How are you going to pick up sales for your Credit Union business in the first place and how are you going to build up or uphold sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your would-be customers and know the answers to likely questions they will ask you. How are you going to foster a bond with your patrons to get yet to come sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Credit Union business proposal to assist you.
Management Summary
Management Team
Who are the central players in your business?
Credit Union Organizational Structure
What is the structure of your business - who is the manager of every division inside your company?
Personnel Plan
This ought to be a roll of each person in your business, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to change in the future or not.
Credit Union Financial Plan
Will you contribute all your own funding or will it be an assortment of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Credit Union Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Credit Union Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Credit Union Cash Flow
You should have tables and charts to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should involve all your crucial info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Credit Union Business?
Credit Union Business Plan Page 1 | Credit Union Business Plan Page 2
Useful Credit Union Resources
Credit Union Marketing Plan | Credit Union Equipment | Credit Union Online
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