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Strategy and Implementation Summary
What is your common stratagem to make your business a success and how will you realize this?
Employee Assistance Program Marketing Strategy
What are the genuine ways you are going to use in order to promote your Employee Assistance Program business to your present and impending patrons. You can additionally add the outlay involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can target your patrons better. For example if you are using Pay Per Click as a means to target Employee Assistance Program customers you may well use long tail keyword search phrases significantly than short generic words. This should bring down your PPC expenditure as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Employee Assistance Program Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the word out about your services and products to your possible clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivals that you can exploit to your benefit? Are you able to keep your expenses lower than your competition so that you are at all times the cheapest? Do you have a superlative locality? Are you the pioneer or the only one to provide a product or service? Are you able to stay in front of the rivalry and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to contemplate long and hard where your business is going to position itself. You can pay a visit to this website and get more info concerning putting your Employee Assistance Program business online.
Sales Strategy
How are you going to get sales for your Employee Assistance Program business in the first place and how are you going to expand or uphold sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to construct a connection with your patrons to get yet to come sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Employee Assistance Program business proposal to assist you.
Management Summary
Management Team
Who are the foremost protagonists in your business?
Employee Assistance Program Organizational Structure
What is the structure of your company - who is the manager of each division in your business?
Personnel Plan
This ought to be a listing of everybody in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to alter in the future or not.
Employee Assistance Program Financial Plan
Will you contribute all your own funding or will it be a blend of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Employee Assistance Program Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Employee Assistance Program Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Employee Assistance Program Cash Flow
You should have charts and tables to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to incorporate all your fundamental information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Employee Assistance Program Business?
Employee Assistance Program Business Plan Page 1 | Employee Assistance Program Business Plan Page 2
Useful Employee Assistance Program Resources
Employee Assistance Program Marketing Plan | Employee Assistance Program Equipment | Employee Assistance Program Online
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