 |
 |
|
|
 |
Strategy and Implementation Summary
What is your universal line of attack to make your business a success and how will you realize this?
Energy Engineering Firm Marketing Strategy
What are the concrete ways you are going to exercise in order to market your Energy Engineering Firm business to your existing and possible clients. You can additionally add the overheads involved in doing this and strategies involved in lowering your marketing overheads and how your marketing strategy can target your patrons better. For instance if you are using Pay Per Click as a procedure to go for Energy Engineering Firm customers you might draw on long tail keyword search phrases rather than succinct generic words. This ought to decrease your Pay Per Click expenses as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Energy Engineering Firm Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the sound out about your products and services to your likely clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivalry that you can exploit to your benefit? Are you able to keep your costs lower than your opposition so that you are always the cheapest? Do you have a first-rate place? Are you the pioneer or the only one to supply a product or service? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to think long and hard where your business is going to position itself. You can visit this website and get more information concerning putting your Energy Engineering Firm business online.
Sales Strategy
How are you going to acquire sales for your Energy Engineering Firm business in the first place and how are you going to intensify or maintain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to develop an association with your patrons to get future sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Energy Engineering Firm business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your business?
Energy Engineering Firm Organizational Structure
What is the hierarchy of your business - who is the manager of every department within your organization?
Personnel Plan
This ought to be a list of everybody in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to alter in the future or not.
Energy Engineering Firm Financial Plan
Will you bring in all your own funding or will it be a combination of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Energy Engineering Firm Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Energy Engineering Firm Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Energy Engineering Firm Cash Flow
You ought to have tables and charts to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to include all your key information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Energy Engineering Firm Business?
Energy Engineering Firm Business Plan Page 1 | Energy Engineering Firm Business Plan Page 2
Useful Energy Engineering Firm Resources
Energy Engineering Firm Marketing Plan | Energy Engineering Firm Equipment | Energy Engineering Firm Online
Find a different business plan...