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Strategy and Implementation Summary
What is your common approach to make your business a winner and how will you achieve this?
Event And Party Planning Marketing Strategy
What are the tangible ways you are going to employ in order to promote your Event And Party Planning business to your present and likely clients. You can in addition add the expenditure involved in doing this and strategies involved in lowering your marketing outlay and how your marketing strategy can seek out your patrons better. For example if you are using Pay Per Click as a way to go for Event And Party Planning patrons you may well use long tail keyword search phrases rather than short generic words. This should trim down your Pay Per Click expenses as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Event And Party Planning Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the sound out regarding your products and services to your would-be customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your competitors that you can exploit to your benefit? Are you able to keep your expenditure lower than your rivals so that you are at all times the cheapest? Do you have a superlative place? Are you the first or the only one to supply a product or service? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to deliberate long and hard where your company is going to position itself. You can visit this website and get more info with reference to putting your Event And Party Planning business online.
Sales Strategy
How are you going to generate sales for your Event And Party Planning business in the first place and how are you going to increase or uphold sales as time goes on? How much is every sale going to cost you? Make certain you know what questions to ask of your potential customers and know the answers to likely questions they will ask you. How are you going to put together a relationship with your clients to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Event And Party Planning business proposal to assist you.
Management Summary
Management Team
Who are the key players in your business?
Event And Party Planning Organizational Structure
What is the hierarchy of your company - who is in charge of every division in your business?
Personnel Plan
This should be a directory of each person in your company, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to alter in the future or not.
Event And Party Planning Financial Plan
Will you provide all your own funding or will it be an assortment of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Event And Party Planning Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Event And Party Planning Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Event And Party Planning Cash Flow
You should have charts and tables to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to embrace all your critical information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Event And Party Planning Business?
Event And Party Planning Business Plan Page 1 | Event And Party Planning Business Plan Page 2
Useful Event And Party Planning Resources
Event And Party Planning Marketing Plan | Event And Party Planning Equipment | Event And Party Planning Online
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