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Strategy and Implementation Summary
What is your universal line of attack to make your business a winner and how will you complete this?
Falconry Marketing Strategy
What are the definite methods you are going to employ in order to market your Falconry business to your present and impending clients. You can in addition add the outlay involved in doing this and strategies involved in lowering your marketing expenditure and how your marketing strategy can seek out your patrons better. For example if you are using Pay Per Click as a technique to target Falconry patrons you could use long tail keyword search phrases rather than succinct generic words. This ought to lessen your PPC expenditure as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Falconry Pricing Strategy
How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the word out as regards your products and services to your would-be customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your competition that you can exploit to your benefit? Are you capable of keeping your costs lower than your rivalry so that you are constantly the cheapest? Do you have a prime site? Are you the pioneer or the only one to provide a service or product? Are you capable of staying in front of the opposition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to reason long and hard where your company is going to position itself. You can pay a visit to this website and get more information about putting your Falconry business online.
Sales Strategy
How are you going to acquire sales for your Falconry business in the first place and how are you going to boost or maintain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your potential patrons and know the answers to likely questions they will ask you. How are you going to build an affiliation with your clients to get yet to come sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Falconry business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your company?
Falconry Organizational Structure
What is the hierarchy of your business - who is in charge of every department inside your organization?
Personnel Plan
This ought to be a listing of each person in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to change in the future or not.
Falconry Financial Plan
Will you bring in all your own funding or will it be an assortment of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Falconry Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Falconry Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Falconry Cash Flow
You should have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to take account of all your essential info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Falconry Business?
Falconry Business Plan Page 1 | Falconry Business Plan Page 2
Useful Falconry Resources
Falconry Marketing Plan | Falconry Equipment | Falconry Online
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