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Strategy and Implementation Summary
What is your general line of attack to make your business a winner and how will you complete this?
Film Maker Marketing Strategy
What are the tangible methods you are going to employ in order to market your Film Maker business to your present and would-be customers. You can additionally add the costs involved in doing this and strategies involved in reducing your marketing costs and how your marketing strategy can seek out your customers better. For instance if you are using Pay Per Click as a technique to target Film Maker clients you could employ long tail keyword search phrases to a certain extent than succinct generic words. This should shrink your Pay Per Click overheads as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Film Maker Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the sound out concerning your services and products to your possible patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your competitors that you can exploit to your benefit? Are you able to keep your expenses lower than your rivalry so that you are at all times the cheapest? Do you have a prime location? Are you the first or the only one to supply a product or service? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to reason long and hard where your company is going to position itself. You can visit this website and get more information concerning putting your Film Maker business online.
Sales Strategy
How are you going to get sales for your Film Maker business in the first place and how are you going to grow or maintain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your would-be customers and know the answers to likely questions they will ask you. How are you going to foster an affiliation with your patrons to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Film Maker business proposal to assist you.
Management Summary
Management Team
Who are the key protagonists in your business?
Film Maker Organizational Structure
What is the hierarchy of your company - who is the manager of each division within your company?
Personnel Plan
This should be a roll of everybody in your company, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to change in the future or not.
Film Maker Financial Plan
Will you bring all your own funding or will it be a blend of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Film Maker Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Film Maker Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Film Maker Cash Flow
You ought to have charts and tables to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should add in all your central information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Film Maker Business?
Film Maker Business Plan Page 1 | Film Maker Business Plan Page 2
Useful Film Maker Resources
Film Maker Marketing Plan | Film Maker Equipment | Film Maker Online
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