 |
 |
|
|
 |
Strategy and Implementation Summary
What is your general approach to make your business a success and how will you complete this?
Fireplace Contractor Marketing Strategy
What are the real methods you are going to use in order to market your Fireplace Contractor business to your existing and likely customers. You can also add the overheads involved in doing this and strategies involved in lowering your marketing overheads and how your marketing strategy can target your patrons better. For example if you are using Pay Per Click as a strategy to go for Fireplace Contractor customers you may well use long tail keyword search phrases rather than succinct generic words. This should trim down your Pay Per Click outlay as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Fireplace Contractor Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to execute to get the word out concerning your products and services to your possible patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivals that you can exploit to your gain? Are you capable of keeping your expenses lower than your competitors so that you are at all times the cheapest? Do you have a prime place? Are you the first or the only one to provide a service or product? Are you capable of staying in front of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to contemplate long and hard where your business is going to position itself. You can go and see this website and get more information about putting your Fireplace Contractor business online.
Sales Strategy
How are you going to get sales for your Fireplace Contractor business in the first place and how are you going to grow or preserve sales as time goes on? How much is each sale going to cost you? Make certain you know what questions to ask of your prospective clients and know the answers to likely questions they will ask you. How are you going to shape an affiliation with your customers to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Fireplace Contractor business proposal to assist you.
Management Summary
Management Team
Who are the central protagonists in your business?
Fireplace Contractor Organizational Structure
What is the structure of your business - who is in charge of each department in your organization?
Personnel Plan
This should be a listing of every person in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to alter in the future or not.
Fireplace Contractor Financial Plan
Will you provide all your own funding or will it be a combination of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Fireplace Contractor Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Fireplace Contractor Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Fireplace Contractor Cash Flow
You ought to have tables and charts to exhibit your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to add in all your essential info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Fireplace Contractor Business?
Fireplace Contractor Business Plan Page 1 | Fireplace Contractor Business Plan Page 2
Useful Fireplace Contractor Resources
Fireplace Contractor Marketing Plan | Fireplace Contractor Equipment | Fireplace Contractor Online
Find a different business plan...