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Strategy and Implementation Summary
What is your common strategy to make your business a success and how will you attain this?
Fitness Camp Marketing Strategy
What are the tangible methods you are going to employ in order to market your Fitness Camp business to your existing and possible clients. You can furthermore add the outlay involved in doing this and strategies involved in lowering your marketing expenditure and how your marketing strategy can seek out your patrons better. For instance if you are using PPC as a technique to target Fitness Camp customers you may employ long tail keyword search phrases rather than succinct generic words. This should shrink your PPC outlay as well as laser targeting your customers; even though it will of course take longer to set up. Read more about marketing strategy.
Fitness Camp Pricing Strategy
How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into service to get the word out regarding your services and products to your would-be patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your competition that you can exploit to your benefit? Are you able to keep your outlay lower than your opposition so that you are always the cheapest? Do you have a premier location? Are you the pioneer or the only one to provide a service or product? Are you able to stay ahead of the rivalry and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you ought to reason long and hard where your company is going to position itself. You can pay a quick visit to this website and get more info on the subject of putting your Fitness Camp business online.
Sales Strategy
How are you going to generate sales for your Fitness Camp business in the first place and how are you going to expand or preserve sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your likely customers and know the answers to likely questions they will ask you. How are you going to create a bond with your patrons to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Fitness Camp business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your business?
Fitness Camp Organizational Structure
What is the hierarchy of your business - who is in charge of every division within your organization?
Personnel Plan
This should be a list of every person in your business, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is likely to change in the future or not.
Fitness Camp Financial Plan
Will you contribute all your own funding or will it be an assortment of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Fitness Camp Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Fitness Camp Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Fitness Camp Cash Flow
You should have tables and charts to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should add in all your key information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Fitness Camp Business?
Fitness Camp Business Plan Page 1 | Fitness Camp Business Plan Page 2
Useful Fitness Camp Resources
Fitness Camp Marketing Plan | Fitness Camp Equipment | Fitness Camp Online
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