 |
 |
|
|
 |
Strategy and Implementation Summary
What is your universal strategy to make your business a winner and how will you attain this?
Fitness Equipment Store Marketing Strategy
What are the authentic methods you are going to use in order to promote your Fitness Equipment Store business to your existing and likely customers. You can furthermore add the expenses involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can seek out your customers better. For example if you are using Pay Per Click as a technique to go for Fitness Equipment Store customers you may perhaps use long tail keyword search phrases preferably than short generic words. This ought to diminish your PPC outlay as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Fitness Equipment Store Pricing Strategy
What stratagem did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the word out about your products and services to your would-be customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivalry that you can exploit to your benefit? Are you capable of keeping your expenses lower than your rivals so that you are continuously the cheapest? Do you have a superlative place? Are you the original or the only one to provide a product or service? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to contemplate long and hard where your company is going to position itself. You can pay a visit to this website and get more info about putting your Fitness Equipment Store business online.
Sales Strategy
How are you going to generate sales for your Fitness Equipment Store business in the first place and how are you going to build up or sustain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your would-be patrons and know the answers to likely questions they will ask you. How are you going to make a rapport with your patrons to get future sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Fitness Equipment Store business proposal to assist you.
Management Summary
Management Team
Who are the major protagonists in your company?
Fitness Equipment Store Organizational Structure
What is the hierarchy of your business - who is in charge of every department in your business?
Personnel Plan
This ought to be a list of each person in your business, their pay and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is likely to change in the future or not.
Fitness Equipment Store Financial Plan
Will you provide all your own funding or will it be a blend of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Fitness Equipment Store Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Fitness Equipment Store Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Fitness Equipment Store Cash Flow
You should have tables and charts to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to embrace all your key info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Fitness Equipment Store Business?
Fitness Equipment Store Business Plan Page 1 | Fitness Equipment Store Business Plan Page 2
Useful Fitness Equipment Store Resources
Fitness Equipment Store Marketing Plan | Fitness Equipment Store Equipment | Fitness Equipment Store Online
Find a different business plan...