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Strategy and Implementation Summary
What is your general strategy to make your business a winner and how will you realize this?
Fleet Maintenance Service Marketing Strategy
What are the genuine ways you are going to use in order to market your Fleet Maintenance Service business to your existing and likely patrons. You can moreover add the expenditure involved in doing this and strategies involved in lowering your marketing outlay and how your marketing strategy can target your customers better. For instance if you are using PPC as a structure to target Fleet Maintenance Service patrons you may well draw on long tail keyword search phrases preferably than succinct generic words. This should bring down your PPC expenditure as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Fleet Maintenance Service Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the sound out as regards your products and services to your possible patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivals that you can exploit to your gain? Are you able to keep your expenses lower than your rivals so that you are continually the cheapest? Do you have a prime position? Are you the first or the only one to supply a service or product? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to think long and hard where your company is going to position itself. You can pay a visit to this website and get more info with reference to putting your Fleet Maintenance Service business online.
Sales Strategy
How are you going to acquire sales for your Fleet Maintenance Service business in the first place and how are you going to build up or preserve sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your potential patrons and know the answers to likely questions they will ask you. How are you going to put together a bond with your customers to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Fleet Maintenance Service business proposal to assist you.
Management Summary
Management Team
Who are the focal protagonists in your business?
Fleet Maintenance Service Organizational Structure
What is the hierarchy of your business - who is the manager of every division inside your organization?
Personnel Plan
This ought to be a listing of every person in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to change in the future or not.
Fleet Maintenance Service Financial Plan
Will you provide all your own funding or will it be a fusion of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Fleet Maintenance Service Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Fleet Maintenance Service Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Fleet Maintenance Service Cash Flow
You should have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should take account of all your essential info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Fleet Maintenance Service Business?
Fleet Maintenance Service Business Plan Page 1 | Fleet Maintenance Service Business Plan Page 2
Useful Fleet Maintenance Service Resources
Fleet Maintenance Service Marketing Plan | Fleet Maintenance Service Equipment | Fleet Maintenance Service Online
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