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Strategy and Implementation Summary
What is your universal strategy to make your business a success and how will you realize this?
Flooring Marketing Strategy
What are the actual methods you are going to draw on in order to promote your Flooring business to your existing and potential customers. You can what's more add the overheads involved in doing this and strategies involved in reducing your marketing expenditure and how your marketing strategy can target your patrons better. For example if you are using Pay Per Click as a way to go for Flooring clients you may perhaps employ long tail keyword search phrases significantly than succinct generic words. This ought to lessen your PPC costs as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Flooring Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the sound out regarding your services and products to your potential clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivalry that you can exploit to your gain? Are you able to keep your expenses lower than your rivalry so that you are always the cheapest? Do you have a first-rate site? Are you the pioneer or the only one to provide a product or service? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to consider long and hard where your business is going to position itself. You can go and see this website and get more info on the subject of putting your Flooring business online.
Sales Strategy
How are you going to acquire sales for your Flooring business in the first place and how are you going to boost or preserve sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your prospective customers and know the answers to likely questions they will ask you. How are you going to shape a rapport with your clients to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Flooring business proposal to assist you.
Management Summary
Management Team
Who are the core protagonists in your business?
Flooring Organizational Structure
What is the structure of your company - who is in charge of every department in your organization?
Personnel Plan
This ought to be a roll of each person in your business, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to change in the future or not.
Flooring Financial Plan
Will you bring all your own funding or will it be an assortment of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Flooring Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Flooring Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Flooring Cash Flow
You should have charts and tables to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to bring in all your vital info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Flooring Business?
Flooring Business Plan Page 1 | Flooring Business Plan Page 2
Useful Flooring Resources
Flooring Marketing Plan | Flooring Equipment | Flooring Online
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