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Strategy and Implementation Summary
What is your common line of attack to make your business a success and how will you go about this?
Food Retail Marketing Strategy
What are the genuine methods you are going to use in order to market your Food Retail business to your present and prospective customers. You can as well add the costs involved in doing this and strategies involved in lowering your marketing outlay and how your marketing strategy can target your clients better. For example if you are using PPC as a structure to go for Food Retail clients you may employ long tail keyword search phrases significantly than short generic words. This ought to cut down your PPC overheads as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy.
Food Retail Pricing Strategy
What stratagem did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the word out regarding your services and products to your potential customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your competition that you can exploit to your advantage? Are you able to keep your costs lower than your competition so that you are continuously the cheapest? Do you have a first-rate location? Are you the originator or the only one to provide a product or service? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to consider long and hard where your business is going to position itself. You can pay a visit to this website and get more information in relation to putting your Food Retail business online.
Sales Strategy
How are you going to acquire sales for your Food Retail business in the first place and how are you going to expand or maintain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your potential patrons and know the answers to likely questions they will ask you. How are you going to shape a rapport with your customers to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Food Retail business proposal to assist you.
Management Summary
Management Team
Who are the focal protagonists in your business?
Food Retail Organizational Structure
What is the structure of your company - who is the manager of every division inside your organization?
Personnel Plan
This ought to be a listing of every person in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to alter in the future or not.
Food Retail Financial Plan
Will you deliver all your own funding or will it be a mixture of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Food Retail Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Food Retail Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Food Retail Cash Flow
You ought to have charts and tables to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to bring in all your essential information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Food Retail Business?
Food Retail Business Plan Page 1 | Food Retail Business Plan Page 2
Useful Food Retail Resources
Food Retail Marketing Plan | Food Retail Equipment | Food Retail Online
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