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Strategy and Implementation Summary
What is your common stratagem to make your business a success and how will you go about this?
Freezer Repair Service Marketing Strategy
What are the genuine methods you are going to exercise in order to promote your Freezer Repair Service business to your existing and probable patrons. You can furthermore add the outlay involved in doing this and strategies involved in reducing your marketing costs and how your marketing strategy can seek out your customers better. For instance if you are using PPC as a method to target Freezer Repair Service clients you may draw on long tail keyword search phrases significantly than succinct generic words. This should slash your PPC expenditure as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Freezer Repair Service Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to execute to get the word out as regards your services and products to your would-be clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your competitors that you can exploit to your benefit? Are you able to keep your expenditure lower than your opposition so that you are continually the cheapest? Do you have a prime location? Are you the originator or the only one to supply a service or product? Are you capable of staying in front of the rivalry and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to deliberate long and hard where your business is going to position itself. You can visit this website and get more information on the subject of putting your Freezer Repair Service business online.
Sales Strategy
How are you going to generate sales for your Freezer Repair Service business in the first place and how are you going to increase or preserve sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your likely customers and know the answers to likely questions they will ask you. How are you going to construct a bond with your patrons to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Freezer Repair Service business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your business?
Freezer Repair Service Organizational Structure
What is the structure of your company - who is in charge of every department within your organization?
Personnel Plan
This ought to be a record of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to change in the future or not.
Freezer Repair Service Financial Plan
Will you bring in all your own funding or will it be an assortment of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Freezer Repair Service Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Freezer Repair Service Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Freezer Repair Service Cash Flow
You ought to have tables and charts to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should embrace all your important information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Freezer Repair Service Business?
Freezer Repair Service Business Plan Page 1 | Freezer Repair Service Business Plan Page 2
Useful Freezer Repair Service Resources
Freezer Repair Service Marketing Plan | Freezer Repair Service Equipment | Freezer Repair Service Online
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